We have a new logo for Indie Coffee Shop Day, thanks to the Marketing Mercenary, Jerry “J.R.” Renkenberger.Jerry just emailed me on Saturday and said “Hey, I’ve got an idea for your logo,” and sent me a quick mockup. One quick color change later, and we were all set.
Jerry is a fellow marketer, based up in Kokomo, Indiana, and I’ve known him for several years. And now this is our first time working together. Thanks, Jerry!
Remember, Indie Coffee Shop Day is Friday, April 18, the day before Record Store Day. It’s the day people should forgo Big Corporate Coffee and support their local independent coffee shops. (Also, if you want to visit another indie coffee shop after you’ve hit your local record stores the next day, feel free.)
It looks delicious, and thank you very much for the shout-out, Erik! Finally, a made-up holiday worth celebrating! Erik, you are hereby in charge of determining the worthiness of any future holidays. Got that, Hallmark?